DNASTAR and Bioz have Partnered to Increase Researcher Confidence Using Structured Insights from Peer-Reviewed Scientific Articles

LOS ALTOS, CA, November 14, 2018 -

Bioz, Inc., the world’s most comprehensive A.I. search engine for scientific experimentation, is proud to announce a new partnership with DNASTAR, a software company that has been meeting the needs of life scientists for nearly 35 years. DNASTAR software supports molecular biology, structural biology and genomics. Bioz is a life science literature-exploration tool powered by artificial intelligence (A.I.), to guide scientists in reducing trial-and-error when selecting the best tools for their experiments. Bioz Badges, displaying the most recent and relevant citations for each product, are now live on the DNASTAR website. The badges are dynamic A.I. widgets that display article snippets from fellow researchers who have successfully used DNASTAR software in their experiments. Bioz Badges work hand-in-hand with DNASTAR’s product information to increase customer trust, while maintaining full transparency.

Extensive research has been conducted showing that the mention of a product in a peer-reviewed scientific article is the number one driver of its purchase for use in life science experiments. Bioz’s A.I. technology offers a penetrating view of the literature. This insight becomes even more evident as the life science tool industry increasingly curates peer-reviewed citations that mention their products. With this partnership, DNASTAR now dramatically improves the user experience by displaying the most recent and relevant citations on each of their product pages using live-streamed Bioz Badges. The badges also feature Bioz Stars, an objective confidence score based on the concept of ZERO BIAS™. Bioz Stars scores guide researchers towards the best products to purchase for their life science experiments, with the number of stars indicating the likelihood that a product will work well for a specific experiment.

"Teaming up with DNASTAR provides their website’s visitors with a direct view into researchers who used DNASTAR’s products in successful experiments," said Dr. Karin Lachmi, co-founder and CSO of Bioz." DNASTAR is world-class life science software. The DNASTAR Lasergene Suite is a robust, comprehensive and versatile software package that supports all types of life science researchers worldwide."

"Adding Bioz Badges to DNASTAR’s website introduces a cutting edge, revolutionary solution that establishes web visitor trust by sharing transparent unbiased reviews of our solutions from peer-researchers. As a software technology company it was only natural for us to team up with Bioz - a software company in the life science literature landscape," said Hosung Shin, Head of Marketing at DNASTAR.

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@DNASTAR leverages @Bioz AI software to to increase user confidence by using structured insights from peer-reviewed scientific articles:

About Bioz, Inc.

Bioz is the world's most advanced AI search engine for life science experimentation, with evidence-based product ratings and recommendations to guide scientists toward the most validated products for their experiments, which accelerates research toward new discoveries. Bioz solutions include Badges and Content Hubs that are placed on supplier websites to increase user engagement and sales conversion.

About Bioz, Inc.

Bioz, Inc. offers the world’s most comprehensive A.I. search engine for scientific experimentation. The patent-pending A.I. software platform combines the work of scientists with advanced artificial intelligence (AI), focused on natural language processing (NLP) and machine learning (ML), to help life scientists in academia and biopharma make faster and smarter experimentation decisions, ultimately speeding up drug discovery and increasing the rate of success in finding cures for diseases. Bioz.com is free to use by all researchers worldwide, and lists 300 million different life science products from 50,000 vendors, with each product receiving a Bioz Stars confidence score that guides researchers in selecting the best products and the best techniques for their lab experiments. The Bioz Stars scoring algorithm uses advanced A.I. technology that is backed by 3 Nobel Prize winners, mathematicians, A.I. & data science experts from Google, and the former CTO of Microsoft.Founded in 2013 by Stanford research scientist, Karin Lachmi, Ph.D., and CEO Daniel Levitt, Bioz is a Stanford-StartX accelerator company. Over one million researchers from academic institutions and biopharma companies in 195 countries use Bioz. Try Bioz at www.bioz.com.

About DNASTAR

DNASTAR, Inc. is a global bioinformatics software company headquartered in Madison, Wisconsin, USA. Created by scientists, for scientists, DNASTAR’s mission is to provide user-friendly bioinformatics software tools for all life scientists. Lasergene, a complete sequence analysis platform, is DNASTAR’s primary software solution that provides tools for molecular biology, structural biology and genomics. DNASTAR is trusted by over 950 universities and has over 80,000 users worldwide. Dr. Fred Blattner, the first scientist to elucidate the complete DNA sequence of E. coli., and John Schroeder, a computer scientist, founded DNASTAR in 1984. There are over 67,000 journal citations of DNASTAR’s Lasergene software, making it the most widely cited commercial sequence analysis software in peer- reviewed journals.To learn more visit www.dnastar.com

DNASTAR Media Contact

Hosung Shin, DNASTAR, Inc., +1-866-511-5090, marketing@dnastar.com

Bioz Media Contact

Daniel Levitt, Bioz, Inc., +1-650-933-3377, pr@bioz.com

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